Responsible for photography, graphic design, and content production work such as, but not limited to, product collaterals, social media posts, website banners, promotional artwork, brand ambassador image as follows. Includes
- Plan, produce Conceptual, Narrative, Branding Videos and Advertisements
- How-to videos
- Plan & produce Infotainment Videos, Youtube Videos
- Lifestyle photos (portrait, product photography)
- Before & after photos of clients with testimonials, regime or kit used.
- How-to instructions on website / printouts
- Develop brochure, visuals, website design, layouts etc.
- Website Key Images and Videos
- Create digital communication materials: banners, EDM, social media, content, GIF, etc.
Social Media Postings: Facebook and Instagram
- Stories, posts, daily reviews, before & after
- Responsible for social media calendaring
- Feed Curation: balancing between REAL reviews, photos and aesthetics.
- Assist with marketing and social media campaigns and implementation of promotion/ launch/ branding campaigns
- Assist with marketing to implement fan events, workshops to build a strong community bond
- Content strategy and execution – content research and planning, copywriting, producing visual assets for Ice's Secret digital channels
- Graphic Design for content creation
- Manage and improve online content considering SEO and Google Analytics.
- Social media management
- E-mail marketing: prepare and schedule eDMs, track performance and optimise over time.
- Identify content opportunities
- Website Management on Shopify
- Plan and execute video and photoshoots for our product campaigns and brand ambassadors.
- Plan and execute market strategy with KOLs, cross brand collaborations, vendors