Job Description
Key Responsibilities · Develop and manage Financial Consultants’ digital marketing activities · Analyze user data to improve digital customer experience · Execute tools and platforms on -boarding processes · Participate in agency digital initiatives and digitalization roadmap Digital Campaign and Content · Develop and manage online lead generation and recruitment campaign strategies · Develop and manage social media strategy · Oversee contest incentives redemption and execute other digital projects · Develop and optimise content for Financial Consultants’ websites and social networking accounts (not limited to Facebook, Instagram, LinkedIn and Twitter) · Identify new trends in digital marketing, evaluate new technologies and ensure the agency brand is at the forefront of industry developments, particularly developments in mobile marketing · Maintain partnership with digital agencies · Analyse and prepare reports on overall campaign performance · To comply with company's Data Protection policy in relation to collection, use, storage and disposal of personal or sensitive data Performance Marketing · Develop, execute and monitor Financial Consultants and Agencies’ media campaign budgets · Analyse and prepare reports on media campaign performance · Brainstorm new and innovative growth strategies
Job Requirement
Requirements · University degree with at least 3-5 years working experience in digital agency, digital media publisher or client-side experience in digital marketing role · Self-driven and proactive nature · Patient and active listener · Basic technical knowledge of HTML and web publishing · Incredible people skills. Ability to work with teams of creative personnel and content creators. Digital or creative agency management experience · A passion for new technology. Data -Driven DNA a must! · Strong verbal and written communication skills – must be able to communicate effectively both internally with functionally and geographically diverse teams and externally with creative and digital agencies · Excellent project management skills, good operational and process orientation
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